What is the difference of performance marketing from the digital marketing and what area of responsibility and accountability from them?

Actually with the performance, everything is clear-clear, but Facebook shares posts along the following lines:
And if in the performance area of responsibility and reports all crystal clear, it's in the Social&Digital not really.
Assume that Social can give reports about the growing number of subscribers, what about Digital? To make reports of SERM? Or what?
June 5th 19 at 21:23
1 answer
June 5th 19 at 21:25
Well, what are these and come on, it's just words of marketing and

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