The correct email

The task was to organize a mass mailing email from the site. To users of the site has not abandoned the newsletter. The principle and the engine is a function of the newsletters, but I feel that before using it you need to configure the server. Now mail go, set up some kind of demon, and in case of mass mailings I am afraid that will add to the spam database.
Knowing this, tell me what to pay attention?
October 8th 19 at 02:02
1 answer
October 8th 19 at 02:04
For a start, read the guidelines for webmasters GoogleMail, Yahoo! and mail.ru in the help section. Make a test account to verify receipt of all popular services mail. To correctly configure reverse DNS for your sending mail servers. To check the IP of the servers in spamhause. Pravilny to specify the return address. Make sure there are no open relays. If possible, add DKIM and similar technologies. Have mail.ru is there any function to specifically check for any problems with mailing.

Also, you must send mail only explicitly asked it to users. To provide the ability to unsubscribe in 1 click from rossiki, perhaps via List-unsubscribe.
To add to the spam database you can, if for example there is a high percentage of users clicking a button "This is spam". Ensure so that it was not. - antonette.Gislas commented on October 8th 19 at 02:07

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