What CTR is considered normal for the company the subject of Dentistry in Moscow. The company is managed by SEO optimizer — now looked at the statistics over the 30 days CTR of 5.6%, Ms. click price of 0.9$. What is considered the average temperature in the hospital?
You need to position the ads to watch. If they are in the special placement — may be possible and more pulling, but not by much. And so do a very good indicator.
Strategy in the options campaign what is used (higher position, weekly budget, etc.)?
jerrold.Ferry24 answered on October 8th 19 at 02:43
Just watched the "budget forecast" Ya direct: judging by your price 0.9 is the query "dentistry" — the forecast of the CTR of Yandex — 4%, so you have even better indicators.
For the rest of the keys on the subject of dental services, I see ~CTR from 3% to 8% and rates from 2 to 14.e. / click.