The effect on the ranking of the page banner?

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The website is going to show on holidays and not only through the unit of discounts on services. It will be a small text up to 100 characters in the tag NOINDEX>DIV (or better without noindex?) just below the site header before the main content. How can the impact on the ranking of the pages such a unit?
Logic dictates that nothing bad should happen — it's a benefit for the customer, but human logic different algorithms of search engines, who knows what they have in there is calculated. Share your knowledge and observations on this situation.
March 19th 20 at 08:25
1 answer
March 19th 20 at 08:27
I also think that nothing is wrong from appearing periodic block discounts, which was closed in noindex, should not happen.

If the site has traffic are regular customers, moreover, the block discounts rather positive impact on the behavioral factors.

noindex I would have left in order to avoid a situation where the text and link there in the results, and the real block anymore.

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