How to divide shares in it-startups?

We do it the product and decided to draw some people, maybe, with the current resources of two people we will need time several times more, and I would like to enter the market as early as possible, as well as to share expertise on various issues among professionals.

We have colleagues, friends and relatives who have in varying degrees the necessary skills. To motivate them we at the moment are ready to offer shares in a startup. Everything is done without attachment (and importantly, all are ready for it and agree with it).

Hence the question arose: how to divide the shares in the startup?

1. Should we distribute 100% or have to allocate 40-50%, and the rest is allocated for options for future employees and investors?

2. How to allocate the interest? Do I have to rate each according to his contribution or to give a standard percentage to each employee at this stage?

3. Do I need to put restrictions on the output of the project? KPI? The duration of the work, restrictions on the sale of its stake?

I understand that many people might find these questions stupid or inadequate, but I would like to hear responses or links to pastinya materials/resources. We are now going through the accelerator and want to understand how to involve people and who better to attract. We have the opportunity to recruit developers to the project, but we need to understand how to motivate.

Thank you
April 4th 20 at 13:21
5 answers
April 4th 20 at 13:23
Solution
friends and relatives who have in varying degrees the necessary skills

the first and primary way to do business, take friends and relatives
Do I need to put restrictions on the output of the project?

shoot will be or to select an apartment? :)
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questions are not stupid, but just answer is clearly correct to them no, you're virtually guaranteed to face a carve-up and problems and thoughts, "why are we even decided on it and why vasan not signed the consent to the sale of the company - we will be bankrupt."

We have the opportunity to recruit developers to the project, but we need to understand how to motivate.

to pay enough and on time. work for carrots in a startup with a strange perspective, it's such a motivation... rolls only for students with no experience which the mother feeds or for some reason a lot of extra money (and when they end the problems start, including the firm)
Apparently from the text is not clear. Programmers willing to work for free, we are not ready to exploit them for free. You need to give them away for free something. There are soft benefits, but we want to give the same financial benefits - Nestor commented on April 4th 20 at 13:26
you need to define risk, and based on this distribution of shares and responsibilities
at least to the holders of shares are unable to bankrupt your company by their actions/inactions - Kay_Metz6 commented on April 4th 20 at 13:29
April 4th 20 at 13:25
Solution
There are different schemes - enough articles on the Internet.
For example captable.

should we distribute 100% or have to allocate 40-50%, and the rest is allocated for options for future employees and investors?


Can and so and so. Separate 100%, as it will be necessary to allocate new shares, blur their pro rata

Do I need to put restrictions on the output of the project

Limitations, you are unlikely to deliver, but can negotiate the terms of exit. In its simplest form, this is cliff and vesting on share. + a waiver of any intellectual property rights
April 4th 20 at 13:27
10% of my
April 4th 20 at 13:29
Hence the question arose: how to divide the shares in the startup?


Let's assume that your startup in 1-2 years have completely flown by. All have spent their efforts.
How will you split costs and decide who owes what to whom to reimburse for your effort?

Now you divide that clear. If you think that your project is hit it will turn out, make a business plan, calculate your profits and borrow money to hire normal people for a salary.
If you think that the project could fail, then think again what do you do when you fail.

Put it all together and decide between them. General rules here are there.
I wrote the above. Apparently it is not read clearly in the text. My mistake. People are willing to spend their resources at the moment, with all the risks free. Question what options in the form of possible profits to offer them and how to do it properly. - Nestor commented on April 4th 20 at 13:32
@Nestor, additional options such as salary.
To distribute interest from a start-up, which will soar high then you're hard on yourself all the time.
To distribute the percentage of a startup that will fly low and will bring minimal - again, you will have yourself to blame that you for hosting barely enough, and one also of interest to unfasten.

If you want the owner of your startup was not only you - only in this case, divide the percentage.

And so - meet, discuss and agree on various options. "If the company to earn a million, the first million each of 10%. And that's all." - amos commented on April 4th 20 at 13:35
@amos, shares usually share in the company and not income. The income divide when it appears.

10% of the money earned is more of a conventional business, where all you can more or less accurately calculate on the shore. - crystel.Jakubowski61 commented on April 4th 20 at 13:38
April 4th 20 at 13:31
Gather all the shareholders and discuss this issue.

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